Businesses across vertical industries, both in technology savvy as well as emerging countries across Asia/Pacific are changing at blistering pace. Digital technologies are redefining the competitive landscape, lowering traditional barriers to entry. Data-driven innovation is underpinning businesses’ ability to deliver hyper-personalized customer experience, create new sources of revenue using value-added digital services built around existing products, as well as accelerating the design and delivery of new and exciting products and services that enhance customer experience.
