On March 8, 2023, Coosto, a content and social media marketing tool, launched a second app called “Coosto for Salesforce Marketing Cloud” that enables customers to manage their online content and social media presence directly within Salesforce. The goal of the new app is to give Salesforce users a smooth experience by integrating Coosto’s features into their existing workflows. This will help them streamline their marketing efforts. With this integration, businesses will be able to better manage their online presence and better connect with their customers.
The app is a great addition to their existing Salesforce app line, “Coosto for Salesforce Service Cloud,” which lets customers get real-time insights on social interactions and interact with their customers directly from Sales and Service Cloud. With the release of Coosto for Salesforce Marketing Cloud, customers can now manage their social media presence and online content from one platform, which makes their marketing efforts more efficient. With this integration, businesses will be able to give their customers a more consistent and personalized experience across all points of contact.
CEO of Coosto, Toine Verheul, said, “We are proud to have strengthened our partnership with Salesforce, providing customers with the tools they need to fully manage their online content and social media directly within the Salesforce platform.” He also said, “With both Marketing Cloud and Service Cloud apps now available on the Salesforce AppExchange, we are excited to offer our customers a seamless and streamlined experience.”