Big data is changing the business world.
Fast decisions and agile working methods with accurate reactions to current customer needs determine today’s success and tomorrow’s competitiveness – and are only possible if data is used in a targeted manner. There are many systems for processing:
- Analytics solutions that recognize patterns and thus enable tailor-made offers, but also identify sources of error and allow risk calculations
- Machine learning and AI applications that drive the development of new products and the development of new business areas and thus serve as innovation drivers